Senior Leadership Team

Senior Leadership Team

Senior Leadership Team

Managing Director & Company Director

Peter Thomas is the Managing Director at Fuji Xerox New Zealand.

Peter comes into the role of Managing Director from the position of Chief Operating Officer (COO) at Fuji Xerox New Zealand which he has held since early 2016. He started at FXNZ on 1 September 2015 in the role of General Manager, with responsibilities including HR, Facilities, Logistics and Legal. Following an organisational restructure, he became the COO, and a Board member of FXNZ from 1 April 2016. As COO, he has been leading the transformation of Fuji Xerox New Zealand and driving widespread change throughout the organisation. This has included establishing an appropriate governance and management system to address the issues that were highlighted in the recent IIC report.

Peter brings to the role decades of experience, as well as his core values of integrity, diversity, empathy, commitment and achievement. He is enthusiastic about everything he undertakes, and has an excellent track record across all facets of management and leadership.

Before joining Fuji Xerox, Peter had a 22 year career with Westpac Banking Corporation, which included senior roles in the financial markets international business and corporate banking units. From 2005-2007 Peter was part of the Westpac Executive Leadership Team as GM of Customer Solutions and Delivery.

He has also worked in Government, as Chief Information Officer for the NZ Defence Force, and was the inaugural Deputy CEO of the corporate services division of the Ministry of Business, Innovation, and Employment (MBIE), where he led the merger of the corporate functions of the four ministries that became MBIE.

Outside of work, Peter plays a leading role in a number of community and not-for-profit organisations and is currently on the board of the Sustainable Business Network.

Chairman of the Board

Haruhiko Imai is the chairman of the board of Fuji Xerox New Zealand Limited, appointed to the position on October 1, 2017. He is responsible for strengthening governance to solidify the Fuji Xerox New Zealand operations as well as to galvanize the Company’s board meetings, in addition to serving as a close bridge between Fuji Xerox New Zealand and its parent companies.

Prior to his latest appointment, he was based in the United States serving as the senior general manager for Global Account Marketing where he was responsible for supporting Xerox Corporation expand its offering to large Japanese corporations in the United States, Europe and India.

He also has served in a dedicated marketing team supporting collaboration between Fuji Xerox and Xerox Corporation, expanding marketing collaboration between the two companies to better serve channels and customers. 

Imai joined Fuji Xerox in 1983 as a sales representative in Tokyo. He quickly rose through the ranks in sales and earned the assignment as the original member of the International Marketing Group - a dedicated sales team for foreign firms in Tokyo.  He has experienced numerous marketing positions such as Product Marketing of production printers for Japan and Asian Pacific markets, and senior Sales & Marketing liaison from Fuji Xerox to Xerox.

He has a Bachelor of Economics degree from Gakushuin University and completed the prestigious Executive Business Program at the University Illinois. In his off time, he enjoys playing golf and skiing. 

CFO & Company Director

Graham Ford is the Chief Financial Officer at Fuji Xerox New Zealand, where he is responsible for Finance, Business Planning and Audit, Risk & Compliance. He also oversees the Business Support Group (BSG) and is a Director of the company.


A UK-qualified chartered accountant, Graham began his career in London in 1992 in Audit for Ernst & Young. He then enjoyed roles at Rank Group and Vodafone UK, before relocating to Australia in 2005 and joining Vodafone Australia as FP&A Manager.

In 2007, Graham began his long-standing relationship with Fuji Xerox. He has held leadership roles at Fuji Xerox Printers in Sydney, Fuji Xerox Asia Pacific in Singapore and Fuji Xerox Malaysia. In 2016, he became CFO for Fuji Xerox New Zealand.

Graham brings 12 years of Asia-Pacific experience to Fuji Xerox New Zealand, we well as European expertise. He has an MBA from Rotterdam School of Management and is also qualified as a chartered secretary. 

He spends his spare time with his family (2 young daughters), keeping fit, skiing and exploring New Zealand.

GM Sales

Richard Baber is the General Manager of Sales at Fuji Xerox New Zealand, where he’s responsible for the full sales organisation and managing client relationships across the company’s product, solution and service offerings.

Before joining Fuji Xerox, Richard was heavily immersed in the IT industry. He held Sales Manager and General Manager roles in several multinational organisations in New Zealand, Australia and the UK. After over 30 years of working for companies including IBM, SAP, Computer Associates and Hewlett-Packard, he joined Fuji Xerox New Zealand in September 2016 as National Sales Manager.

In October 2017 Richard was appointed General Manager of Sales. An avowed ‘people person’, he is invested in reflecting Fuji Xerox’s people-first vision across the whole working environment.

Richard majored in Computer Science and Accounting at Victoria University of Wellington. He and his partner left the capital for Auckland when he was offered the position with Fuji Xerox. When time allows, he’s also a keen fisherman.

General Manager Brand and Communications

Steve Caunce is the General Manager of Corporate Affairs at Fuji Xerox New Zealand, where he is responsible for Corporate Reputation Management and all External and Internal Communications. He also works closely with the Managing Director to ensure stakeholder goals are met.

An intelligent and pragmatic B2B marketing professional, Steve has over 25 years’ experience in both the UK and New Zealand markets. He held senior marketing roles at Corporate Software and Technology (CS&T), Computacenter and Attenda in the UK, before migrating to New Zealand in 2002.

Steve joined Fuji Xerox New Zealand as Marketing Manager for Major Accounts and was soon promoted to Marketing and Communications Manager. In 2016, he became the General Manager of Corporate Affairs and part of the senior leadership team responsible for the execution of the Fuji Xerox New Zealand business strategy.

Steve holds a Bachelor of Arts (Hons) in Business Studies from Greenwich University and a Diploma in Marketing from the Chartered Institute of Marketing. He is married with two daughters and has a keen interest in sports, especially soccer and rugby. He is also a wish granter for the Make a Wish Foundation.

GM Enterprise Consulting

Cameron Mount is the General Manager of Enterprise Consulting at Fuji Xerox New Zealand, where he is responsible for Software, Business Process Outsourcing Services, and driving a new Sustainability Annuity Model aligned with Asia Pacific Office Global Services directives. He’s also the leader of a new division that merges Solutions Services and FX Consulting.

An excellent leader, Cameron began his management career in 1998 with Ricoh New Zealand. He stayed with Ricoh for 15 years and was the General Manager of the Consulting Division for four years (after moving up the ranks as Auckland Sales Manager and Auckland Branch Manager).

In 2013, Cameron joined Fuji Xerox New Zealand as the National Manager of FX Consulting and was soon promoted to General Manager of Enterprise Consulting.

Cameron leads a dedicated team of consultants and analysts to transform outdated work practices, leverage current technologies, and adopt new systems. His team provides greater levels of automation and removes unnecessary manual tasks.

GM Marketing

Cassandra is the General Manager of Marketing at Fuji Xerox New Zealand, where she’s responsible for leading the company’s marketing strategy, and ensuring the profitability and growth targets for a broad range of product offerings are met.

Cassandra has over 15 years of marketing, communications and business development experience in the IT industry. She was the Senior Marketing and Communications Manager for Fuji Xerox Singapore where she and her team set up the marketing framework and structure that’s still being used by the company today. Cassandra also spent two years implementing an opportunity and client-centric marketing program for Accenture across the ASEAN region.

Cassandra joined Fuji Xerox New Zealand in 2015 to develop and drive the marketing strategy for the Solutions and Services portfolio. In April 2017 she took on the role of Communications and Marketing Manager.

Today, she manages a team of marketers to design, develop and execute digital marketing strategies and drive go-to-market, and bids and tenders’ initiatives. Cassandra and her team have consistently generated quantifiable value to the sales team through their creative marketing campaigns and initiatives.

Cassandra graduated from Nanyang Technological University with a degree in Electrical and Electronics Engineering (Hons). 

GM Sales Operations

Ruth Constantine is the General Manager of Sales Operations at Fuji Xerox New Zealand, where she’s responsible for delivering an effective start-to-end sales fulfilment process.

After graduating from university in late 2011, Ruth joined the Fuji Xerox New Zealand marketing team as a Marketing Analyst. After two years in this role Ruth tried out a similar position at Pumpkin Patch, before being invited back to Fuji Xerox as a Marketing Executive in preparation for the role of Marketing Planning Manager. Subsequently offered an operational role in the national sales support team, she was appointed as General Manager of Sales Operations in late 2017. She’s the youngest member of the Fuji Xerox senior leadership team.

Ruth leads a number of teams, including the nationwide Sales Support, Sales Fulfilment and Installation teams, ensuring that customers’ expectations of lead times and delivery are met throughout the sales process, and customer satisfaction is measured post-implementation.

Ruth has a Graduate Diploma in Accounting and Marketing from Auckland University, and is currently completing an MBA. She and her husband are avid sportspeople, and regularly play social and competitive touch and tag rugby.

GM Customer Service

Bevan McDonald is the General Manager of Customer Service at Fuji Xerox New Zealand, where he’s responsible for leading the company’s engineering and logistics teams. His mandate is ensuring excellence in every aspect of customer service delivery.

Bevan began his career as a Plastics Engineer. He moved into a Sales Engineer role, and spent six years working for the country’s leading provider of steel solutions, Steel and Tube. He joined the commercial sales team at Fuji Xerox in 2004 as an Area Sales Manager, and in 2012 he took on the role of Sales and Operations Manager for the provincial areas. In recognition of his strong operational skills, Bevan was appointed as the General Manager of Customer Service in 2016, and became part of the Fuji Xerox New Zealand senior leadership team.

On a day-to-day basis Bevan manages the overall performance of Fuji Xerox New Zealand customer service engineers and analysts, and the smooth running of the company’s supply chain.

Bevan is married with two daughters. He’s had a lifelong passion for motorcycles, especially motocross and off-road riding, and is an enthusiastic member of the Rodney Motorcycle Club.

GM Legal and HR

Danielle is the General Manager of Legal and Human Resources at Fuji Xerox New Zealand, where she’s responsible for Legal, HR, Facilities, Quality Office, Sustainability and Compliance. Her comprehensive portfolio represents a range of high-value support functions within the business.

Before joining Fuji Xerox, Danielle worked as a Commercial Manager for Health Benefits (a New Zealand crown-owned company) and held senior roles at Barclays Bank in Singapore, and in the Telco sector in New Zealand. She also worked as Legal Counsel for ExxonMobile

After she joined Fuji Xerox in 2016 in the role of Legal and Procurement Manager, Danielle’s commercial and legal acumen, and drive for excellence quickly established her as a key figure in the business. In 2017 she was appointed to her current GM role and promoted to the company’s senior leadership team. 

Danielle has a Bachelor of Science/Bachelor of Laws conjoint degree in Law and Psychology from University of Otago.